Which of the Segmentation Strategies Is Most Susceptible to Changes

question 153

Multiple Choice

Which of the segmentation strategies is most susceptible to changes in consumer market?

• A)concentrated
• B)mass
• C)differentiated
• D)undifferentiated
• E)multiple-segment

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Definitions:

Operating Department Y

A specific division within an organization that is focused on core operational tasks related to producing goods or services.

Step-Down Method

A cost-allocation method used in cost accounting to allocate costs of departments to products or services.

Administration Department

The division within an organization responsible for overseeing general operations and administrative tasks.

Facilities Department

A department within an organization responsible for the management and maintenance of buildings, grounds, and other physical infrastructures to support operational needs.