Which of the Following Advertising Situations Would LEAST Likely Be

question 165

Multiple Choice

Which of the following advertising situations would LEAST likely be considered 'puffery'?

• A)Mr.Clean coming to a housewife's rescue
• B)instantly toned thighs and legs as a result of using the Thigh Master for only 15 minutes each day
• C)children growing into attractive adults as a result of drinking milk
• D)a retired couple drinking a vitamin and protein shake and then going bicycling
• E)a sleepy mom who wakes up to a grey day,drinks a cup of coffee,and then looks out her window to see golden sunshine,beautiful flowers blooming,songbirds singing,and a rainbow on the horizon

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Definitions:

Organizational Culture

The set of shared beliefs, values, norms, and practices that characterizes an institution or organization.

Organizational Culture

The shared values, beliefs, customs, and practices that characterize the social and psychological environment of an organization.

Subculture

A culture within a larger culture, often having beliefs or interests at variance with those of the larger culture.

Organizational Culture

The shared values, beliefs, and norms that influence the way members of an organization interact with each other and with stakeholders outside the organization.