An Experiment Is Conducted to Test the Hypothesis That Taking

question 18

Short Answer

An experiment is conducted to test the hypothesis that taking gingko supplements increases memory. Participants are randomly assigned to receive gingko or placebo pills for a month and then their memory is tested. If the gingko group's average test score is 3 points higher than the placebo group, can the researchers conclude that the results support the hypothesis? If not, what do the researchers need to do to determine if the results support the results or not?
Module: 2.4

Understand the hierarchical nature of needs in specific motivational theories.

Apply motivational theories to predict the effectiveness of different needs in managerial and sales positions.

Differentiate between elastic, inelastic, and unitary demand.

Apply the midpoint formula for calculating elasticity.

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Definitions:

Lewin's Approach

A psychological methodology that suggests behavior is a dynamic balance of forces working in opposing directions.

Unfreezing

The initial stage in the change process where previous behaviors are questioned or deemed ineffective, making room for new behaviors to be adopted.

Refreezing

A stage in the change process where new behaviors or norms are solidified into the culture, ensuring stability and sustaining the change.

E-commerce Program

A structured plan or framework that outlines how to conduct business transactions over the internet including buying, selling, marketing, and servicing of products or services.