The Increased Profits a Service Firm Realizes from Customer Retention

question 66

Multiple Choice

The increased profits a service firm realizes from customer retention result from all of the following EXCEPT:

• A) Lower costs
• B) Increased volume of purchases
• C) The ability to charge a price premium
• D) Customer churn
• E) Increased word-of-mouth communication

---

Definitions:

HR Budget Process

The planning and allocating of resources within the human resources department to meet its objectives efficiently.

Staffing Table

A detailed outline used by organizations to identify the current and future human resource requirements of each department, including job titles and the number of positions needed.

Operational Assumptions

Preconceived notions or expectations about how daily business operations should proceed or will occur.

Scenario Planning

A strategic planning method that organizations use to visualize and prepare for various future conditions or events.