Once an Organization That Is Developing a Physical Evidence Strategy

question 13

Multiple Choice

Once an organization that is developing a physical evidence strategy has recognized the strategic impact of physical evidence, it must next:

• A) Update and modernize this physical evidence
• B) Clarify the tactical roles of the servicescape
• C) Create a cross-functional work team
• D) Blueprint the physical evidence of service
• E) Map the service encounter points

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Definitions:

Marginal Product

The additional output produced when one additional unit of an input is employed, with all other factors remaining constant.

Total Product

The total output of goods and services produced by a firm during a specific period.

Total Product

The overall quantity of output produced by a firm during a given period of time.

Marginal Product

The additional output that can be produced by adding one more unit of a specific input, while keeping other inputs constant.