WedSafe Is the Name of One of Several Companies That

question 39

Multiple Choice

WedSafe is the name of one of several companies that provide wedding insurance. For example, in the event that the wedding is called off, the couple can insure themselves against lose of their nonrefundable deposits. When its primary marketing effort is to satisfying its customers, it is in which stage of the customer relationship evolution?

• A) Prospects
• B) Leads
• C) Friends
• D) Associate
• E) Acquaintances

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Definitions:

Mutual Obligation

A situational dynamic where two parties each have duties or services they are expected to perform for the benefit of the other.

Whistleblowing

The act of exposing any kind of information or activity within a private, public, or government organization that is deemed illegal, unethical, or not correct.

Stakeholder Social Responsibility

The duty and ethical obligation of an organization to consider and respond to the needs and interests of its stakeholders, including customers, employees, and the wider community.

Social Responsibility

The practice of acting ethically while understanding your actions are part of the larger, interactive picture of your workplace, community, and world.