When a Small Firm Operates with More Than One Channel

question 45

Multiple Choice

When a small firm operates with more than one channel of distribution, it is said to be using

• A) multiple distribution.
• B) dual distribution.
• C) channel integration.
• D) intermediary replication.

---

Definitions:

Medulla Oblongata

A part of the brainstem crucial for controlling autonomic functions such as breathing, heart rate, and blood pressure.

Ethmoid Bone

A spongy, cubical bone at the root of the nose that separates the nasal cavity from the brain, part of the cranium.

Olfactory Bulbs

Structures located at the base of the brain's frontal lobes, involved in the processing of odors.

Cribriform Plate

A sievelike structure between the anterior cranial fossa and the nasal cavity, forming part of the ethmoid bone.