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Hertz Car Rental has a customer loyalty program called Gold Plus Rewards that rewards members with one point per dollar spent on qualifying rentals.Free weekend rentals can be earned for as few as 500 points.By having a customer loyalty program,Hertz is using __________ marketing.
Pledges Receivables
Amounts promised to be paid by donors to a fundraising organization or a charitable cause.
Pledge Fee
A charge assessed for the service of securing a loan or guarantee, commonly associated with loans or financing agreements.
Dishonoring Note
The failure to pay a promissory note when it comes due.
Maturity Date
The specified date on a financial instrument such as a bond or loan when the principal amount is due to be paid back in full.
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