_____ Is Convincing a Customer to Use a Higher-Quality Product

question 59

Multiple Choice

_____ is convincing a customer to use a higher-quality product or a newer product.

• A) Seeding
• B) Canvassing
• C) Positioning
• D) Upgrading
• E) Feature dumping

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Definitions:

Neuron

A specialized cell transmitting nerve impulses; a nerve cell, which is the fundamental building block of the nervous system.

Excite

To cause a heightened state of energy or activity in a physical or psychological context.

Action Potentials

Action potentials are rapid, temporary changes in the electrical charge of a cell's membrane, allowing for the transmission of signals in nerve and muscle cells.

Axons

Long, slender projections of nerve cells (neurons) that transmit electrical impulses away from the neuron's cell body to other neurons, muscles, or glands.