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When a Prospect Asked How Quickly the Replacement Part for a Wood

question 4

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When a prospect asked how quickly the replacement part for a wood laminating machine could be delivered in the event of a part failure,the salesperson said,"Before we discuss replacement parts,let me explain to you how my company's machine reduces waste to a minimum and still produces beautiful laminations." What method for handling an objection was used in this example?


Definitions:

External Cost

Costs that are not borne by the producers or users of a good or service, but rather by society or third parties, often not reflected in market prices.

Social Optimum

The most efficient allocation of resources that maximizes the overall benefit to society.

Supply Curve

A graphical representation showing the relationship between the price of a good and the quantity of that good that suppliers are willing to sell.

Market

A place or virtual space where buyers and sellers come together to trade goods, services, or financial instruments, determining the prices through supply and demand.

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