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In the FEBA (features,evidence,benefits,agreement)approach to sales,salespeople mention the feature,provide evidence that the feature actually exists,explain the benefits,and then ask whether the buyer agrees with the value of the feature and benefit.
Hot Spot
A location on the Earth's surface that has experienced prolonged volcanic activity, thought to be caused by a rising mantle plume.
Igneous Feature
A geological formation or structure that has been created through the cooling and solidification of magma or lava.
Laccolith
A geological formation resulting from magma pushing up between layers of rock, creating a lens-shaped mass.
Columnar Joints
Natural formations of rock into long, regular columns, typically found in basalt flows, resulting from the cooling and contraction of lava.
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