Which of the Following Types of Purchase Situations Requires a Longer

question 45

Multiple Choice

Which of the following types of purchase situations requires a longer time compared with others to arrive at a purchase decision in an organizational buying decision process?

• A) A new-task situation
• B) A straight rebuy situation
• C) A customized rebuy situation
• D) A modified rebuy situation
• E) A computerized purchase situation

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Definitions:

Soundness

The attribute of an argument when it is both logically valid and its premises are true.

Cogency

The quality of an argument being convincing or persuasive due to the truth of its premises and its logical structure.

Inductive Argument

Reasoning in which the premises seek to supply strong evidence for (not absolute proof of) the truth of the conclusion.

Strawberries

A red, sweet, juicy fruit having a seed-covered surface, grown on certain species of the genus Fragaria.