Identify and Discuss the Five Criteria That Make Market Segments

question 85

Essay

Identify and discuss the five criteria that make market segments effective targets.

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Definitions:

Unique

Being unique implies having a distinct and unmatched characteristic, quality, or identity that sets an entity or concept apart from others.

Short

Typically refers to a small amount of time, a brief distance, or anything smaller than average in magnitude.

Protected

A status or condition where something is legally defended from infringement or harm by policies, laws, or measures.

Main Strength

The primary or most significant advantage or positive characteristic of something.