Reinforcement Performed Before the Desired Consumer Behavior Actually Takes Place

question 91

True/False

Reinforcement performed before the desired consumer behavior actually takes place is called modeling.

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Definitions:

Emotional Quotient

A measure of a person's ability to recognize, understand, and manage their own emotions and the emotions of others.

Reactivity

The phenomenon wherein individuals modify their behavior in response to the awareness that they are being observed.

Content Validity

The extent to which a test measures all aspects of the concept it intends to measure.

Face Validity

The extent to which a test or measure appears to be valid on the surface, based on subjective judgment.