$\text{MP3 MINI CASE:}$ Judy Wants a New MP3 Player So She Can Listen

question 70

Multiple Choice

$\text{MP3 MINI CASE:}$ Judy wants a new MP3 player so she can listen to music while she runs. She currently runs with a CD player, but is irritated with the frequency with which it skips and the limited amount of music that can be stored on a CD. After reviewing several consumer reviews on various tech websites, she identifies 5 different MP3 player models that might meet her needs. She decides that she needs at least 20 gigabytes of data storage on her player, and eliminates all options with fewer than 20 GB. There are now 3 models remaining. She then decides that she will only accept players with at least 15 hours of battery life. She is now considering only 2 players. Player A is heavier, but has a longer battery life. Player B is lighter, but has a shorter battery life. Judy chooses Player A because she believes that the longer battery life more than compensates for the additional weight.
-In the MP3 MINI CASE, Judy selects Player A over Player B based on a(n) ________.

• A) compensatory decision rule
• B) affect referral decision rule
• C) lexicographic decision rule
• D) disjunctive decision rule
• E) conjunctive decision rule

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Definitions:

Neurotransmitters

Chemicals that transmit signals across a synapse from one neuron to another in the nervous system.

Synapse

The junction between two neurons, where nerve impulses are transmitted from one to the other.

Sodium

A chemical element, symbol Na, that is a highly reactive metal and an essential mineral for living organisms.

Potassium

A chemical element with symbol K and atomic number 19, essential for various bodily functions including neural activity and muscle contraction.