According to Cognitive Dissonance Theory, Making an Important Decision Is

question 95

Essay

According to cognitive dissonance theory, making an important decision is likely to arouse considerable dissonance. Let's say you were in the market to buy a new car. You are torn between buying a compact model-fuel-efficient, inexpensive and reliable-and a foreign sports car, which would be fast, flashy and impressive. Applying the theory of cognitive dissonance, describe what kinds of information you would seek (e.g., what kinds of ads or other information you would attend to) and what your attitudes would be (e.g., about fuel-efficiency, cost, safety, performance, etc.) (a) before making your decision, and (b) after deciding to buy the sports car. Explain the reasoning behind your response, using relevant research examples to support your arguments.

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Definitions:

Embedded

Integrated or firmly ingrained within a particular environment, context, or system.

Community

A group of people living in the same place or having a particular characteristic in common, or a feeling of fellowship with others as a result of sharing common attitudes, interests, and goals.

Withdrawal Response

Withdrawal response is a behavior where an individual disengages or distances themselves from a particular situation, often as a strategy to avoid stress or conflict.

Job Performance

The measure of how well an individual executes their work tasks and responsibilities.