Over the Past 100 Years or So,Binney and Smith's Crayola

question 137

Multiple Choice

Over the past 100 years or so,Binney and Smith's Crayola crayons have become a household staple in more than 80 countries around the world.Crayola crayons are in the ________ stage of the PLC.

• A) introduction
• B) growth
• C) maturity
• D) decline
• E) incubation

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Definitions:

Economy of Scale

Economy of Scale refers to the cost advantage that arises with increased output of a product, as fixed costs are spread out over more units of production.

Cash Flow

The complete sum of funds flowing in and out of a company, notably influencing its ability to cover immediate expenses.

Merger

A business strategy where two or more companies agree to join together to form a new entity, often to expand market share or reduce competition.

Marketing Gains

Increases in market share or product value resulting from marketing strategies and campaigns.