Which of the Five Major Promotion Tools Includes Building Up

question 97

Multiple Choice

Which of the five major promotion tools includes building up a positive corporate image and handling unfavorable stories and events?

• A) sales promotion
• B) personal selling
• C) direct marketing
• D) public relations
• E) advertising

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Definitions:

Self-identity

An individual's awareness of their own personal characteristics and the way these characteristics distinguish themselves from others.

Social Environmental Factors

These are aspects of the social surroundings that impact individuals' behaviors, beliefs, and mental health, including family dynamics, community structures, and societal norms.

Shaping Personality

The process by which an individual’s personality is influenced and molded by experiences, environment, and internal factors.

Birth Order

The chronological order of sibling births in a family, which is often believed to influence personality and behavior.