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What Is Persuasion? Why Should Businesspeople Master This Skill

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What is persuasion? Why should businesspeople master this skill?


Definitions:

Analytical Intelligence

A component of intelligence proposed by Robert Sternberg as part of his triarchic theory, involving the ability to analyze, evaluate, compare and contrast, and think abstractly.

Intelligence Tests

Standardized tests designed to measure human intelligence and cognitive abilities in various aspects such as logical reasoning, problem-solving, and verbal comprehension.

Emotional Intelligence

The ability to perceive, use, understand, manage, and handle emotions in oneself and others effectively.

Languages

Systems of communication consisting of sounds, symbols, or gestures that are used by a community to communicate.

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