Why Would Anyone Want to Use Fear in a Commercial

question 96

Multiple Choice

Why would anyone want to use fear in a commercial?

• A) Advertisers find it increases sales by appealing to cognitively based attitudes.
• B) Advertisers want to grab the attention of the target audience.
• C) Advertisers do not use fear unless mandated by the government.
• D) Scaring people into healthy behaviors is highly effective.

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Definitions:

Settlement House Movement

A social reform effort that began in the late 19th century, focusing on the improvement of conditions in poor urban areas through community centers.

Dispossessed Groups

Communities or individuals who have been stripped of their possessions, land, or rights, often leading to marginalization and deprivation.

Economic Organization

The structured systems and processes through which goods and services are produced, distributed, and consumed within an economy.

Unrelated Parts

Unrelated parts refer to components or elements that do not have a direct connection or association with each other within a specific context or system.