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The Two Major Steps in Preparing for a Sales Presentation

question 67

Multiple Choice

The two major steps in preparing for a sales presentation are _____ and _____.


Definitions:

Persuasion

The act of convincing someone to do or believe something through reasoning or the use of emotional appeal.

Deductive Approach

A method of reasoning from the general to the specific, where conclusions follow logically from the premises given.

Unsolicited Sales Message

A marketing message or advertisement sent without the recipient's prior request or consent, often perceived as intrusive or spam.

Attention-Getter

A technique used to capture the audience's interest at the beginning of a communication.

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