Match the Term with Its Definition

question 21

Multiple Choice

Match the term with its definition
-An interaction between a business and its customers

• A)80/20 principle
• B)customer database
• C)customer segmentation strategy
• D)evaluative criteria
• E)evoked set
• F)post-purchase dissonance
• G)recency-frequency-monetary analysis
• H)social classes
• I)touch point
• J)transactional relationship

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Definitions:

Slavery

A system in which individuals are owned by others, deprived of personal freedom, and compelled to work without remuneration.

Dred Scott Decision

An 1857 U.S. Supreme Court ruling that African Americans, whether enslaved or free, could not be American citizens and therefore had no standing to sue in federal court.

Moderate Republicans

Members of the Republican Party in the United States who hold centrist views, advocating for policies that are not too conservative or liberal.