Which of the Following Statements About Radio as an Advertising

question 112

Multiple Choice

Which of the following statements about radio as an advertising medium is true?

• A)Radio is defined as an outdoor medium.
• B)Radio prohibits the use of segmentation strategies.
• C)National radio advertising opportunities are simple to purchase.
• D)Radio advertising is typically quite expensive.
• E)One advantage of radio advertising is its high demographic selectivity.

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Definitions:

Casual

something done without much thought or premeditation, often reflecting a relaxed or informal nature.

Formal

Relating to or involving the outward form or structure of something, often characterized by strict or established conventions or procedures.

"Me"

A term that refers to the self as perceived from an internal perspective, including one's own thoughts, feelings, and consciousness.