Which of the Five Major Promotion Tools Includes Building Up

question 148

Multiple Choice

Which of the five major promotion tools includes building up a positive corporate image and handling unfavorable stories and events?

• A)sales promotion
• B)advertising
• C)direct marketing
• D)personal selling
• E)public relations

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Definitions:

Upper-middle-class

A socioeconomic group that is above the middle class, characterized by higher income, education, and occupational prestige.

Ethnic Minority Students

Students who belong to racial or ethnic groups that are not in the majority within a particular society or educational institution.

Community Colleges

Educational institutions that provide two-year academic and vocational programs, often serving as a more accessible and affordable option for higher education.

Immediate Repair

The quick correction of a mistake or misunderstanding in conversation, usually by the person who made the error.