Which of the Five Major Promotion Tools Includes Building Up

question 139

Multiple Choice

Which of the five major promotion tools includes building up a positive corporate image and handling unfavorable stories and events?

• A)direct marketing
• B)sales promotion
• C)personal selling
• D)advertising
• E)public relations

---

Definitions:

Splined Stubb

A short shaft or rod with grooves along its length used to provide a secure rotational fit with another splined part.

Internal Splines

Grooves or teeth cut internally into a hole, designed to fit with corresponding external splines for torque transmission.

Hardened

A process or condition of making or becoming more rigid, tough, or resistant usually through heat treatment or alloys in metals.

Vocational Off-highway

Pertaining to specialized vehicles used in industries such as construction, mining, and agriculture that operate primarily off public roads.