The Most Serious Disadvantage of Observation Is ________

question 31

Multiple Choice

The most serious disadvantage of observation is ________.

• A)if the observed phenomenon occurs frequently or is of short duration,observational methods may be cheaper and faster than survey methods
• B)the reasons for the observed behavior may not be determined because little is known about the underlying motives,beliefs,attitudes,and preferences
• C)observational methods permit measurement of actual behavior rather than reports of intended or preferred behavior
• D)observational data is often time consuming and expensive and it is difficult to observe certain forms of behavior,such as personal activities

---

Definitions:

Representativeness Heuristic

A cognitive shortcut that involves judging the likelihood of an event based on how closely it resembles the typical case.

Prototypes

Original or primary forms of something from which copies are made; in cognitive psychology, it refers to a mental image or best example of a particular category.

Likelihood

The probability or chance that a given event will occur.

Surveillance Strategy

A plan or approach designed to systematically monitor activities or behaviors, often for the purpose of gathering information, ensuring security, or enforcing policies.