________ Involves Trained Observers Posing as Consumers and Shopping at Company

question 13

Multiple Choice

________ involves trained observers posing as consumers and shopping at company - or competitor-owned stores to collect data about customer-employee interaction and other marketing variables.(Choose the best answer. )

• A)Personal observation
• B)Structured observation
• C)Mystery shopping
• D)Contrived observation

---

Definitions:

Conservation

The practice of protecting the natural environment and preserving natural resources from loss, degradation, or waste.

Frontier

The edge of a settled area, or the boundary between the known and unknown, often associated with westward expansion in American history.

Railroads

Systems of tracks along which trains run, a major form of transportation for both goods and passengers, historically significant in the development and expansion of countries.

Development

The process of economic growth, expansion, or realization of social and cultural potential within a country or region.