Examlex
An organization that uses only external recruitment can wind up with a workforce whose members all think alike and therefore may be poorly suited to innovation.
Company's Position
The place a company occupies in the marketplace in relation to its competitors.
Institutional Advertising
A form of advertising aimed at creating a favorable image for a company or organization rather than promoting individual products or services.
Public Relations
The strategic communication process that builds mutually beneficial relationships between organizations and their publics.
Adverse Publicity
Negative media coverage or public attention that can potentially harm an organization's reputation or financial standing.
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