The Popularity of the Internet Has Severely Reduced the Importance

question 475

True/False

The popularity of the Internet has severely reduced the importance and effectiveness of word-of-mouth promotion.

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Definitions:

Expenses

Outflows or using up of assets as part of operations of a business to generate revenue.

Contribution Margin

The difference between sales revenue and variable costs of a product or service, indicating how much revenue contributes toward covering fixed costs and generating profit.

Sales

The total revenue generated from selling goods or services over a specific period of time.

Products

Items or goods that have been produced for sale or consumer use.