Nonbranded Products That Sell Below the Price of National Brands

question 351

Multiple Choice

Nonbranded products that sell below the price of national brands, have very basic packaging, and are backed with little or no advertising are called

• A) universal goods.
• B) distributor brands.
• C) house brands.
• D) generic goods.

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Definitions:

Buy

To acquire something by paying for it; the act of purchasing.

Assertive

Characterized by confident and forceful behavior, often in expressing one's opinions or defending one's rights without being aggressive.

White Lead

A toxic chemical compound previously used in paint and cosmetics until its use was restricted due to health concerns.

Elizabethan Era

A period in English history marked by the reign of Queen Elizabeth I, noted for its achievements in the arts, exploration, and literature.