Lucas Is Directing His Business to Develop a New Product

question 11

Multiple Choice

Lucas is directing his business to develop a new product to bring to market after believing he has identified a market opportunity.Which of the following behaviors is likely to mark him as a new entrepreneur rather than an experienced one?

• A)applying for patents or copyrights on the new product
• B)focusing on the fact that his new product has never been seen before in any market
• C)being too cautious and staying in the planning phase too long before introducing his product to market
• D)focusing too much on the ability of his new product to generate money

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Definitions:

Conscious

Being aware of and responding to one's surroundings; awake.

Unconscious

According to Freud, a reservoir of mostly unacceptable thoughts, wishes, feelings, and memories. According to contemporary psychologists, information processing of which we are unaware.

Behaviorism

Behaviorism is a theory of learning based on the idea that all behaviors are acquired through conditioning, asserting that psychological disorders are best treated by altering behavior patterns.

Consciousness

The state of being awake and aware of one's surroundings, thoughts, feelings, and the self.