As Described in the Text,what Would Be the TAM for a New

question 13

Multiple Choice

As described in the text,what would be the TAM for a new restaurant in a major U.S.city?

• A)the range of people who eat out at restaurants and who live in a reasonable travel distance from your restaurant
• B)every possible customer who visits restaurants in the United States,has the income that matches your price point,and is likely to hear about your restaurant
• C)every customer who visits restaurants in that city
• D)every possible customer who visits restaurants in the United States

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Definitions:

Matrix Structures

An organizational structure that assigns specialists from different functional departments to work on one or more projects.