Which of the Following Statements About the Adopter Categories Is

question 21

Multiple Choice

Which of the following statements about the adopter categories is true?

• A) More than 50 percent of the population is classified as late majority adopters.
• B) Early adopters are risk averse.
• C) Early majority adopters are typically middle class and like to buy established products.
• D) Innovators are a much larger group than laggards.
• E) Late majority adopters are typically unconcerned about social acceptance.

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Definitions:

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