Because There Is Substantial Evidence That Subliminal Advertising Is Effective

question 141

True/False

Because there is substantial evidence that subliminal advertising is effective, many media companies reject any advertising that contain subliminal messages.

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Definitions:

Lipids

A broad group of naturally occurring molecules that include fats, oils, waxes, and certain vitamins, characterized by their insolubility in water but solubility in organic solvents.

Disaccharide

A carbohydrate made up of two monosaccharide molecules bonded together, examples include sucrose and lactose.

Simple Sugar

Small carbohydrate molecules that serve as a source of energy and building blocks for more complex carbohydrates, such as glucose and fructose.

Deoxyribose

A sugar component of DNA, having one less oxygen atom than ribose, the sugar component of RNA.