Which of the Following Is Not a Focus of Customer

question 114

Multiple Choice

Which of the following is not a focus of customer relationship management?

• A) customer prioritization
• B) share of customer
• C) lifetime value of the customer
• D) marketing automation
• E) undifferentiated targeting

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Definitions:

ICT-enabled

Pertaining to activities or processes that are facilitated or improved through the use of Information and Communication Technologies.

Formal Economy

An economy that is taxed and monitored by the government and is included within a nation's gross national product; opposed to the informal economy.

Gig Economy

An economic sector consisting of temporary, flexible jobs often facilitated by digital platforms where companies operate with independent workers for short-term engagements.

Social Standing

The position or rank of a person or group within the hierarchical social structure of a society.