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TABLE 11-9
The marketing manager of a company producing a new cereal aimed for children wants to examine the effect of the color and shape of the box's logo on the approval rating of the cereal. He combined 4 colors and 3 shapes to produce a total of 12 designs. Each logo was presented to 2 different groups (a total of 24 groups) and the approval rating for each was recorded and is shown below. The manager analyzed these data using the ? = 0.05 level of significance for all inferences.
-Referring to Table 11-9, the value of the statistic used to test for significant differences between colors is_____ .
Industrial Grinder
A machine tool used in manufacturing for grinding, which is a process of removing material using abrasion.
Preventive Maintenance
Routine maintenance and servicing of equipment to prevent unexpected breakdowns and failures.
Useful Life
The estimated duration a fixed asset is expected to be economically usable, with normal maintenance, for the purpose it was acquired or constructed.
Economic Value
The measurement of the benefit provided by a good or service to an economic agent.
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