Which of the Following Is a Strategy That Firms Should

question 48

Multiple Choice

Which of the following is a strategy that firms should follow to maximise the effectiveness of social media in international marketing?

• A)Firms need to use mass media strategies to target the world's entire population simultaneously.
• B)Firms need to concentrate on targeting the entire market and avoid targeting only certain segments of the market.
• C)Firms need to ignore gossip, complaints, rants of disgruntled consumers and activists, and any such related news about it on the internet.
• D)Firms need to gain credibility and loyalty by providing expertise online that addresses the specific problems of target markets.

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Definitions:

Price of Chalk

The cost associated with purchasing chalk, which can vary based on quantity, quality, and place of purchase.

$6 Per Box

A set price of six dollars for each box of a certain item or product.

Ten Years

This term refers to a period or duration of ten consecutive years.

Index Number

A numerical indicator that reveals variations in a single variable or a collection of variables across a period.