The Channel Structure Depicted as M->W->R->C Indicates

question 17

Multiple Choice

The channel structure depicted as M->W->R->C indicates:

• A) All the firms and parties involved in the product flow.
• B) The intensity of distribution.
• C) The channel manager has allocated distribution tasks to his/her own firm, wholesalers, retailers and consumers.
• D) A channel without any facilitating agencies.
• E) Who is responsible for distribution tasks.