Which of the Following Best Reflects an Account Targeting Strategy

question 47

Multiple Choice

Which of the following best reflects an account targeting strategy?

• A) A decision to build transaction-based relationships with customers.
• B) The categorization of accounts based on volume and purchase frequency.
• C) The elimination of a low-profit product from the product line.
• D) A decision to target accounts in a particular geographic region.
• E) All of the above are examples of account targeting strategies.

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Definitions:

Transnational Corporation

A global corporation or multinational enterprise that operates worldwide on a borderless basis.

Multinational Corporation

A company that operates in multiple countries, managing production or delivering services in more than one country beyond its home base.

Chemical Factory

An industrial site dedicated to producing chemicals where raw materials are processed and combined through chemical reactions.

Carpet Factory

A manufacturing facility where carpets and rugs are produced, typically involving various stages of design, weaving, and finishing.