When an Advertiser Has Something Important or New to Announce

question 87

Multiple Choice

When an advertiser has something important or new to announce to a target audience, a(n) ________ headline will be used.

• A) direct
• B) indirect
• C) visual
• D) affective

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Definitions:

Olfactory Receptor

A type of sensory cell located in the nasal cavity that is responsible for detecting odors and initiating the sense of smell.

Kinesthesia

The faculty for recognizing the position, weight, or movement in the body's muscles, tendons, and joints.

Sense of Smell

The olfactory system's ability to detect and identify odors in the environment.

Posthypnotic Suggestion

A directive given to a person under hypnosis that is to be carried out after the hypnotic state has ended, often used to alter behavior or perceptions.