Some People Have Questioned the Fact That Nike Maintained Their

question 45

Multiple Choice

Some people have questioned the fact that Nike maintained their endorsement contract with Tiger Woods after his personal "fall from grace". The ill feelings that some people have towards him and his behaviour could be an example of:

• A) source blockage
• B) counterargument
• C) message blockage
• D) source derogation

Recognize the importance of tact in objection handling to avoid offending prospects.

Differentiate between direct and indirect methods of objection handling.

Adapt and employ various objection handling techniques based on context and prospect's concerns.

Understand the major categories of sales objections.

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Definitions:

Addictive

An addictive substance or behavior has the quality of causing someone to become dependent on it, often leading to physiological or psychological addiction.

Cocaine

A powerful stimulant drug derived from the coca plant, known for its psychoactive effects and potential for addiction.

Amphetamines

A class of stimulant drugs that can increase energy and concentration while decreasing appetite and fatigue.

Epinephrine

A hormone and neurotransmitter also known as adrenaline, involved in regulating heart rate, blood vessel and air passage diameters.