Each of the Following Statements About an Advertising Message Is

question 49

Multiple Choice

Each of the following statements about an advertising message is true EXCEPT:

• A) advertising messages are generally put into a transmittable form that is appropriate for the channel of communication being used.
• B) the effectiveness of an advertising message may be determined by the impression or image it creates rather than the information it contains.
• C) advertising messages can be verbal or nonverbal.
• D) advertising messages cannot be primarily visual.

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Definitions:

Right Iliac Region

An area of the abdomen located in the lower right part, containing parts of the small and large intestines, and for some people, the appendix.

Right-Lower Quadrant

An area of the abdomen that contains parts of the small and large intestines, right ovary and fallopian tube in women, and the appendix.

Parathyroid Hormone

A hormone produced by the parathyroid glands that helps regulate calcium levels in the bloodstream and bone metabolism.

Negative Feedback

A regulatory mechanism in which a stimulus causes an opposing output in order to maintain an ideal level of whatever is being regulated.