Lester's Smoked Meat Is Very Popular in Montreal, but Not

question 2

Multiple Choice

Lester's Smoked Meat is very popular in Montreal, but not as popular in the rest of Canada. Given this information, Lester's should use _ segmentation.

• A) geographic
• B) behaviouristic
• C) personality
• D) demographic

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Definitions:

Social Security Tax

A tax levied on both employers and employees to fund the Social Security program, which provides benefits for retirees, disabled workers, and survivors.

Medicare Tax

A federal tax that funds Medicare, a U.S. government health insurance program for individuals who are 65 years old and over.

Unemployment Compensation

Financial payments made to individuals who have lost their jobs through no fault of their own, intended to provide temporary financial assistance.

Internal Controls

Processes and procedures implemented by a business to safeguard assets, enhance accuracy of financial records, and increase efficiency.