Which of the Following Promotion Tools Is Less Likely to Be

question 97

Multiple Choice

Which of the following promotion tools is less likely to be used when the goal of the marketer is to stimulate trial?

• A) Mail-in refunds and rebates
• B) Instant coupons
• C) Loyalty programs
• D) Sampling

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Definitions:

Social Level

Refers to the stratification and hierarchy within a society where individuals or groups are ranked according to various criteria like wealth, power, or prestige.

Maslow's Hierarchy

A psychological wellness theory based on meeting fundamental human needs in order of importance, leading to self-actualization.

Compatible Supervisor

A supervisor whose management style, personality, and values align well with those of their subordinates, fostering a positive and productive work environment.

Job Enrichment

A method to motivate employees by giving them more responsibilities and variety in their jobs, enhancing job depth.