Those Vehicles Used to Reinforce Communications Messages That May Have

question 40

Multiple Choice

Those vehicles used to reinforce communications messages that may have been received from other forms of advertising are called:

• A) advertising accessories
• B) out-of-home advertising
• C) indirect communications
• D) support media

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Definitions:

Polymer

Large molecules composed of repeating structural units known as monomers, bonded together via chemical reactions.

Reaction

A process in which substances (reactants) interact to form new substances (products) with different chemical and physical properties.

Cross-Linking

The process of connecting or binding two or more polymer chains together through covalent, ionic, or hydrogen bonds, which affects the physical properties of the material.

Structural Isomers

Molecules that share the same molecular formula but have different arrangements of the atoms within the molecule.