A Liqueur Company Wants to Advertise in an In-Flight Commercial

question 46

Multiple Choice

A liqueur company wants to advertise in an in-flight commercial. What are the advantages associated with using this form of in-flight advertising?

• A) high attention from target audience
• B) lack of clutter
• C) a captive audience
• D) low wearout

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Definitions:

Socially Approved

Accepted by society or conforming to the norms and values that the majority of society agrees on.

Heterosexuality

A sexual orientation characterized by a romantic or sexual attraction to individuals of the opposite sex.

Disciplined Sexual Identity

A concept regarding how societal norms and expectations shape and regulate individuals' sexual identities and behaviors.

Foucault

A French philosopher and social theorist known for his analysis of power relations in society and his studies on various social institutions.