According to Cognitive Dissonance Research,which of the Following Advertising Appeals

question 34

Multiple Choice

According to cognitive dissonance research,which of the following advertising appeals would be most persuasive in a collectivistic culture?

• A) "You're worth it."
• B) "The best relationships are lasting ones."
• C) "I love what it does for me."
• D) "This is the image I want to project."

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Definitions:

Business Papers

Documents that contain information related to business transactions, plans, or strategies.

Lunch

A midday meal.

Client

An individual or organization that engages the professional services or advice of another person or company.

Mobile Device

A portable computing device such as a smartphone or tablet that has the capability to connect to wireless networks.