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During the purchase phase, the consumer might ask himself, "What attributes don't I care about, and therefore will not pay high prices?"
IgM
Immunoglobulin M, a class of antibodies that is the first to be made by the body to fight a new infection.
Tolerance
Failure of the specific immune system to respond to an antigen.
Costimulation
An essential process in the immune response, involving a secondary signal to T cells from antigen-presenting cells, ensuring a proper and controlled immune activation.
Interleukin 2
A type of cytokine produced by T-cells that plays a critical role in the regulation of immune responses, including the activation and proliferation of lymphocytes.
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