When Forming Segments,it Is Important That Responses to the Classification

question 12

True/False

When forming segments,it is important that responses to the classification variables be similar within segments and different across segments.

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Definitions:

Disadvantaged

Lacking in the necessary resources, qualities, or conditions for success or development compared to others in a society.

Heritability

A measure in genetics that indicates how much of the variation in a trait in a population can be attributed to genetic differences among individuals within that population.

IQ

An intelligence quotient, a measure of a person's cognitive abilities compared to the population, usually determined by standardized tests.

Immutable

Something that is unchangeable or unable to be altered over time.