Inglast,a Chocolate Producer,is Faced with a Class Action Suit When

question 9

Multiple Choice

Inglast,a chocolate producer,is faced with a class action suit when customers find pieces of plastic in boxes of cocoa powder.Inglast settles the case and then releases an advertising campaign to show the new and improved safety seals on all containers of cocoa powder.Which kind of advertisement has Inglast most likely used?

• A) classified
• B) informative
• C) comparative
• D) personalized
• E) reminder

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Definitions:

Low-Cost Leadership

A business strategy where a company becomes the lowest-cost producer in its industry.

Nonessentials

Items or activities that are not absolutely necessary or vital for the operation or functionality of something.

Franz Colruyt

The founder of Colruyt Group, a Belgian multinational retail corporation, known for its commitment to cost efficiency and environmental sustainability.

International Operations Strategies

Strategic approaches adopted by businesses to manage and operate their physical and logistical operations across different countries, considering factors such as localization, global standardization, and supply chain management.